
K-LIQUOR
Kooksoondang Revamps Design of ‘Saeng Baekseju’ for First Anniversary
Emphasizing Its Identity as an Unpasteurized Rice Wine

BEER, EVENT
[On-site] Craft Beer for Fall: Moving Brewery Hosts ‘Tongyeong-ae Onna’ Along Cheonggyecheon
More than 100 craft beers from 16 breweries showcased.

BEER
Carlsberg Korea Launches Premium Stout Porter ‘Connor’s’ on Draft in Korea
Signature glass introduced to showcase the ‘surging’ effect

‘The Glenlivet’ Unveils New Visual Identity
Further highlighting its signature turquoise hue and the key colors of each product line

LIQUOR
Lotte Chilsung Launches Limited-Edition Lemon & Lime Flavor of ‘Kloud Non-Alcoholic’
Targeting Young Women, a Key Consumer Group for Non-Alcoholic Beverages

SOJU
OB Beer Enters Korea’s Soju Market for the First Time with 15% ABV ‘Chalang’
To Launch in Seoul, the Greater Seoul Area and Jeju in Late September

LIQUOR
The Shilla Seoul Introduces Seasonal Cocktails Featuring Chrysanthemum and Fig
Reflecting the ‘Localism Cocktail’ Trend… Available for a Limited Time Starting Sept. 1

SOJU
JINRO’s First Global Campaign with BTS’s V Surpasses 500 Million Views on Social Media
Secondary Content Spreads Through Fan Communities and Social Media in Major Global Cities








